The New Rules of Web Design

1.) Make your pages active There should always be some sort of action on a page. Can your visitor make a choice? Contact you? Buy now? Become a member? Join a list? Give them something to do. 2.) Images over text The fact is people are visual creatures. They are going to look at a picture before they look at …

Woo-hoo! I’m Done!

You know the old story – The shoemaker’s kids go barefoot. It’s taken me FOREVER to update my website. Fortunately I started way back in October setting up individual WordPress folders for all my individual disciplines. I started doing that as a practice as I became more and more familiar with pro level themes and it was a good thing …

10 Common Mistakes In Logo Design

1. Designed By An Amateur Avoid websites that promote ridiculously cheap logo packages. You get what you pay for. A professional business should look professional. New business owners often invest a lot of time and money in property and equipment, but do not often match it by investing suitably in their logo. Here are the most common reasons why many …

New Does Not Mean Better

Ugh!!! So frustrating! When clients say one thing but mean another. Or worse when they provide you with one tool, but that’s not the tool they really want you to use. I keep trying to please and they keep accusing me of wasting their time. Pardon me? Who’s wasting who’s time?! I got this “Pro Theme” from a client with …