The New Rules of Web Design

1.) Make your pages active There should always be some sort of action on a page. Can your visitor make a choice? Contact you? Buy now? Become a member? Join a list? Give them something to do. 2.) Images over text The fact is people are visual creatures. They are going to look at a picture before they look at …

Woo-hoo! I’m Done!

You know the old story – The shoemaker’s kids go barefoot. It’s taken me FOREVER to update my website. Fortunately I started way back in October setting up individual WordPress folders for all my individual disciplines. I started doing that as a practice as I became more and more familiar with pro level themes and it was a good thing …

10 Common Mistakes In Logo Design

1. Designed By An Amateur Avoid websites that promote ridiculously cheap logo packages. You get what you pay for. A professional business should look professional. New business owners often invest a lot of time and money in property and equipment, but do not often match it by investing suitably in their logo. Here are the most common reasons why many …

New Does Not Mean Better

Ugh!!! So frustrating! When clients say one thing but mean another. Or worse when they provide you with one tool, but that’s not the tool they really want you to use. I keep trying to please and they keep accusing me of wasting their time. Pardon me? Who’s wasting who’s time?! I got this “Pro Theme” from a client with …

Increase Conversions: Make Your Site Ugly

Over the years many have contemplated the counter-intuitive ability of “ugly” sites to win huge market share – think eBay.com, Amazon.com, DrudgeReport.com, PlentyofFish.com, CraigsList.org, MySpace.com, or usability expert Jakob Nielsen’s Useit.com. In our adventures in website optimization we’ve developed our own grand unified theory of why ugly web design works: 1) Value: Your visitors want a DEAL Never, never, never …

6 Reasons Spec Work / Crowdsourcing Sucks

It’s a revolution, or at least it seems to be if you listen to just about every hype-filled business blog out there. While crowdsourcing has resulted in some cool promotions and occasionally even a worthwhile end result for both parties involved, it’s rarely the best solution for any business (or any service provider, for that matter). Hailed as a masterful …

Affordable Web Services

So I get this in my email: From: C. W. (redacted) Sent: Wednesday, September 14, 2016 5:21 PM To: cw @ outlook.com (changed) Subject: Web Designing and seo Services With Affordable Price Hi, Hope you have a fabulous day!! Our company mainly deals in Digital Marketing, Website Designing & development, E-commerce websites, & any type of web applications. We provide complete technical support to …

5 Reasons to Avoid Crowdsourcing

Why would you want to crowd source your projects? It’s cheap, it’s quick and you get to see a lot of designs before handing over any money. But, we know what they say “you pay peanuts, you get monkeys”. Getting cheap design is easy, but getting cheap design that works is almost impossible. So, what is crowdsourcing? Crowdsourcing a design …

Why Do I Need a Website?

Websites are essential. 24/7 Accessibility to information equals credibility. These days people expect to find you online, with at the very least a description of your company service or product and contact information. Researching online before heading out the door has become the norm. Even the most basic website will be discovered by people who otherwise may have never had …